The plot will focus on two seemingly ordinary housewives. One day, they realize what millions can do by exchanging food coupons through their own criminal scheme, and thus plunge into the criminal world, trying their best not to reveal their deception.
Queenpins 4K ReviewBest friends Connie (Kristen Bell) and JoJo (Kirby Howell-Baptist) are dedicated to their passion for cutting coupons. One day, Connie discovers that there are special coupons for huge discounts that manufacturers send in response to customer complaints. The girls decide to build their business on this, reselling everything on their website. However, their machinations soon find themselves in the field of vision of a determined loss prevention officer who teamed up with a postal inspector to try to get to the bottom of the brilliant scam.
After reading the plot of the film or watching the trailer, the Russian viewer may remain a little puzzled, because the topic with coupons seems to be a purely American chip. But in one scene, Paul Walter Hauser's unlucky hero explains why store customers use coupons: usually, shoppers turn to them not because they need extra things, but because people think they are making a good deal. The same can be said about promotions and sales that are familiar to all of us. The psychology of discount shopping could be the foundation of the film, but like most of the questions the film raises, it remains in the background of not particularly inventive humor.
Indeed, there are quite a few moments when it seems like a breeze of hope has blown and directors Aaron Godet and Geeta Pullapilli are about to enter the territory of an important conversation. Friendship between different women who want the same thing, a broken marriage, the use of cheap labor, and ultimately a criticism of capitalism. The story somehow exists in the context of inequality and the poor in the United States, who collect coupons to buy an extra roll of toilet paper, while the corporations that issue those very coupons are busy keeping the poor segment of society alive.
In such a hypocritical world, stealing coupons from Mexico (they are printed there) cannot be considered illegal. It is this logic that pushes the heroes of the film to a scam, but the tape itself, while releasing serious accusations against the consumer society, rushes at full speed along the trajectory of a frivolous criminal comedy, where girls, to be honest, are presented as too eccentric. Like, look at these naive housewives, these scoundrels have earned millions, and now they are mindlessly spending money to "wash" them from the "dirt".
Desperate swindlers are seen by the audience as a kind of Robin Hoods. The idea that the rich and big companies are evil, and the common people invariably suffer (the directors have read Marx, not otherwise) justifies the crimes of the heroines who harm the conglomerates. But the creators, clearly demonstrating that their women do not deserve punishment, cannot create energy, like, for example, Ocean's 8, where the nature of the picture did not give the viewer the opportunity to think what was legal and what was not.
But perhaps what the film did well is an illustration of the experience of pain and loss. Connie has already tried to get pregnant with artificial insemination more than once and lost her baby for the last time. So the nursery turns step by step into a warehouse with products purchased with coupons. The stacks of cereal boxes perform their function like soldiers guarding a nervous breakdown and hiding the elephant wallpaper. Connie's life is bursting at the seams, and the only way to keep her under control is through thoughtless and sometimes unnecessary purchases that balance the heroine's condition and ultimately help her find an idyll inside and a real family. One gets the impression that "Desperate Scams" had a good chance to become a tragicomedy understandable to everyone, but, alas, there are still more scams in the film than despair.